Some Lady Talk

March 16, 2010 at 2:42 pm 5 comments

I’ve long been infuriated by Always telling me to “have a happy period”, and I know I’m not alone.  It’s about time SOMEONE in marketing figured out that ladies don’t like being told how they should feel about enduring the Red Vadge of Courage.  While I have to roll my eyes at networks refusing to let them use the word “vagina” in the spot, it’s a relief to see such a frank commercial.

Of course, it still boils down to another marketing ploy.  We’re supposed to think, “Man, Kotex really gets me, as a clever, knowing, twentysomething female.”  It’s hard for me to worry too much about that, though.  Advertising is always, inevitably going to be a slimy and manipulative.  At worst, this kind of manipulation is slightly more honest than the usual.   And at best, seeing this perspective in commercials might help people realize that ladybits aren’t meant to be feared- that they aren’t so terrifying the devil himself runs away (uhh, somewhat NSFW).   Maybe hoping that a tampon commercial inspires social change is a little over optimistic, but it’s a start, right?


Entry filed under: Betty, I Saw It On TV, Sex Sex Sex. Tags: , , .

Let’s Get Site Specific James K. Polk

5 Comments Add your own

  • 1. Andrew Bailey  |  March 16, 2010 at 3:55 pm

    Hahaha, the devil has a dog penis.

    p.s. I haven’t watched the video yet (at work).

  • 2. miranda  |  March 16, 2010 at 9:15 pm

    ha, i get it. IRONY. it’s kind of sick and gross how much a period is (sorry) white-washed and made to be like “THIS MAGICAL THING WE CAN MAKE GO AWAY” when it is seriously something that is happening to like more than 2 million people in the world EVERY MONTH.

    man though tampons are SO GROSS!


  • 3. neekaps  |  March 16, 2010 at 9:37 pm

    I love tampoons

  • 4. alisaurus  |  March 18, 2010 at 12:35 pm

    I love pontoons

  • 5. parkrangerolivia  |  March 19, 2010 at 11:23 am

    FINALLY someone called them out on the blue liquid. Those commercials are only appropriate for this kind of species


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