Sofia Boutella

May 30, 2008 at 1:54 pm 1 comment

Recently, on my YouTube playlists, I’ve tagged some choice women’s Nike commercials.

Women’s running, boxing, yoga, all pretty much use the same camera movement and lighting.

They’re all shot on a white cyc. Sometimes the subject is lit with high keys, sometimes low keys (to get those various shades of grey).

Unusual camera movement such as the use of horizontal pans as subject moves vertically i/e normally or a bird’s eye view shot following subject’s movement in an arc disarms the viewer’s normal perspective.

Every subject is female in her late 20s, dark-skinned or ethnic.

I was really drawn to this ad:

Nike Dance featuring Sofia Boutella, French (of Algerian descent) break dancer:

I questioned whether any of her moves were real.

I think they are, check out her mesmerizing demo dance reel.

If Sofia performs in NYC, I’d really want to go see her.

Also watching her dance makes me very interested in seeing Planet B Boy, a break dance documentary that came out earlier this year.


Entry filed under: Katie, Miscellaneous Musings. Tags: , , , , , .

Michael Cera Summer Reads

1 Comment Add your own

  • 1. Milly ELVIS  |  December 9, 2009 at 9:19 pm

    Nice video of Sofia! I have in on my blog too 🙂
    She is a great dancer isn’t she?!



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